Customer Loyalty and Libraries Philip J Calvert Do you have a 'favourite' type of wristwatch, running shoe, make of computer, or even a preferred high street bank? If so, you are displaying customer loyalty and there are people in the marketing departments of those companies who love you for it. So what does a librarian need to know about customer loyalty?
IM me By Aaron Schmidt & Michael Stephens -- 4/1/2005Features > InfoTech FeatureInstant messaging may be controversial, but remember, we also debated telephone reference
Medeiros, Norm (2005) Transforming Thyself: Serials Agents in a Digital World. OCLC Systems & Services 21(1):pp. 8-12.AbstractThis article discusses the impact of electronic resources on the suite of services provided by serials agents. The article describes the changing needs of academic libraries in this new environment, and the ways in which serials agents can repurpose themselves to rem…