アーカイブ - 2005年 4月 7日

マーケティング

Customer Loyalty and Libraries Philip J Calvert Do you have a 'favourite' type of wristwatch, running shoe, make of computer, or even a preferred high street bank? If so, you are displaying customer loyalty and there are people in the marketing departments of those companies who love you for it. So what does a librarian need to know about customer loyalty?

IMでレファレンス

IM me By Aaron Schmidt & Michael Stephens -- 4/1/2005Features > InfoTech FeatureInstant messaging may be controversial, but remember, we also debated telephone reference

光学メディアの寿命についての調査

How Long Should Digital Storage Media Last?「光学ディスクはどれくらい長持ちすればいいのか」--米で検討始まる

電子化が雑誌出版社に与えた影響

Medeiros, Norm (2005) Transforming Thyself: Serials Agents in a Digital World. OCLC Systems & Services 21(1):pp. 8-12.AbstractThis article discusses the impact of electronic resources on the suite of services provided by serials agents. The article describes the changing needs of academic libraries in this new environment, and the ways in which serials agents can repurpose themselves to rem…